Prompt: Pick a product that you feel is currently competing in a bloody, red ocean battle for market share

Prompt: Pick a product that you feel is currently competing in a bloody, red ocean battle for market share

Prompt: Pick a product that you feel is currently competing in a bloody, red ocean battle for market share. How can that product change so that it becomes a blue ocean company? Base your responses on the assigned readings. Make sure your answer includes the following: A) explanation of your idea for the product change and how it moves the product from red ocean to blue ocean. B) create a value curve graph of your product and it’s major competitors showing how the change you made affects competition in the new blue ocean environment. Note for Part B: attach as a file or embed as an image with your response – perfectly fine to sketch out on paper and scan/photograph


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